
MUSINGS AND EDU-MACATION!
This is no ordinary blog, but rather the aim is to bridge the gap between designers and business owners on branding, illustration, and other biz topics.
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Ever wondered what file types you should get from your designer?
Have you ever eagerly sent your logo off for printing, only to have it rejected due to the wrong file format? Or maybe you've tried to make your logo bigger, only for it to turn into a pixelated mess?
Issues like these can be avoided with some foundational design education!
In this blog, we’ll break down what file types are and what they’re best used for, highlighting their advantages and disadvantages. We’ve sprinkled in some pro tips too so read carefully to get the most out of your design work.
Why and how to combine visuals + copy
Imagine a world without creative design. Shock horror! I hear the screams now. What comes to mind? Is it would be just people talking to people - what?! Having word-of-mouth? Gift of the gab?
Let’s face it, creating a brand and brand awareness solely verbally, would be boring, right! I can just think about all those introverts saying nooooooo! Just like peanut butter and jelly, collateral design and marketing go hand in hand.
These 8 beliefs about branding are holding your business back
Debunking misconceptions, once and for all Ah, branding. One of those buzzwords that get thrown around but it can be tough to pin down exactly what it means. Even when you’ve started or are running your own business, chances are you’re still holding onto some misconceptions about branding that are keeping you from unlocking your business’ full potential.
What’s in and what’s out in branding in 2023
Imagine a world without creative design. Shock horror! I hear the screams now. What comes to mind? Is it would be just people talking to people - what?! Having word-of-mouth? Gift of the gab?
Let’s face it, creating a brand and brand awareness solely verbally, would be boring, right! I can just think about all those introverts saying nooooooo! Just like peanut butter and jelly, collateral design and marketing go hand in hand.
How to use photography to boost your brand in 2023
We’re visual creatures so here are 3 ways to have FUN and be unique with your brand photography to spread your message and attract customers.
3 ways to use illustration for unique branding
Crush the goal of standing out from your competitors and attracting and delighting customers who keep coming back with your own branded illustrations.
5 signs it’s time to rebrand
It’s always big PR news when a company rebrands. What is it exactly and how do you know when you need one? Here are 5 signs it’s time to rebrand.
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